Enrollment Resource Library

Below you will find a collection of recorded webinars, useful research and articles, case studies, videos, tips and ideas designed to help you throughout your admissions cycle. Select from among the tabs below to filter by content type.

Improving Transfer Student Pathways: What Students are Telling Us

Improving Transfer Student Pathways: What Students are Telling Us

Transfer Student Engagement Strategies: The Power of Video and Custom Audience Targeting

Transfer Student Engagement Strategies: The Power of Video and Custom Audience Targeting

Transfer Student Marketing: A Persona-Based Approach

Transfer Student Marketing: A Persona-Based Approach

Digital Undergraduate Recruitment Formula: The Secret Sauce

Digital Undergraduate Recruitment Formula: The Secret Sauce

Protected: 2021 Student Sentiment Report, Part 2: Engaging Prospects from Stealth to Enrollment in Pandemic Times

Protected: 2021 Student Sentiment Report, Part 2: Engaging Prospects from Stealth to Enrollment in Pandemic Times

Strategic Enrollment: Recruiting Smarter, Not Harder

Strategic Enrollment: Recruiting Smarter, Not Harder

Navigating Student Mindset Shifts for Fall 2022

Navigating Student Mindset Shifts for Fall 2022

Facebook Is Changing the Digital Marketing Game. What’s Your Audible?

Facebook Is Changing the Digital Marketing Game. What’s Your Audible?

Client Experience Collection

Client Experience Collection

Transcending the Current Higher Education Journey for Black Students

Transcending the Current Higher Education Journey for Black Students

Eduventures 2021 Higher Education Technology Landscape

Eduventures 2021 Higher Education Technology Landscape

Re-Imagine Your Enrollment Strategy to Reach Graduate and Adult Learners

Re-Imagine Your Enrollment Strategy to Reach Graduate and Adult Learners

University of Northwestern: Partnering with a Shared Heart for Students

University of Northwestern: Partnering with a Shared Heart for Students

Husson University: Innovating Programs as a Community

Husson University: Innovating Programs as a Community

Transcending the Current Higher Education Journey for Black Students

Protected: Eduventures 2021 Student Sentiment Survey Report

CHLOE 6: Online Learning Leaders Adapt for a Post-Pandemic World

CHLOE 6: Online Learning Leaders Adapt for a Post-Pandemic World

How to Optimize Your Graduate Recruitment Strategy with Intent-Based Marketing

How to Optimize Your Graduate Recruitment Strategy with Intent-Based Marketing

Improving Your Funnel with Digital Engagement Strategies

Improving Your Funnel with Digital Engagement Strategies

Evaluating Your Funnel and Applying New Engagement Strategies for Future Success

Evaluating Your Funnel and Applying New Engagement Strategies for Future Success

University of Nebraska–Lincoln: Keeping in Mind What Students Really Value

University of Nebraska–Lincoln: Keeping in Mind What Students Really Value

How To Measure the Success of Your Digital Media Dollars

How To Measure the Success of Your Digital Media Dollars

Lessons Learned from the Recruitment Season to Take Into Yield

Lessons Learned from the Recruitment Season to Take Into Yield

Randolph-Macon College: Connecting with Students in a Pandemic

Randolph-Macon College: Connecting with Students in a Pandemic

A Personalized Experience – What’s Next for Education

A Personalized Experience – What’s Next for Education

Transcending the Current Higher Education Journey for Black Students

Fall 2020 Enrollment Scenarios Collection

Anderson University: Engaging Students in a Digital World

Anderson University: Engaging Students in a Digital World

Lessons Learned from the Recruitment Season to Take Into Yield

Enrolling With the Right Mindset: Personalizing Your Engagement with Gen Z

Lessons Learned from the Recruitment Season to Take Into Yield

Sharpening Your Graduate Enrollment Strategy in the Wake Of COVID-19

Breaking Through the Noise with Efficient Student Engagement Strategies

Breaking Through the Noise with Efficient Student Engagement Strategies

Breaking Through the Noise with Efficient Student Engagement Strategies

How 2020 Prepared Us for Recruiting in 2021

Transcending the Current Higher Education Journey for Black Students

Fall 2020 Enrollment Scenarios, Part 4: Graduate Students

Transcending the Current Higher Education Journey for Black Students

What Student Enrollment Decisions Say About Melt, Retention Risk, and the Next Recruiting Cycle

Transcending the Current Higher Education Journey for Black Students

Program Innovation in Uncertain Times

Re-Imagine Your Enrollment Strategy to Reach Gen-Z

Re-Imagine Your Enrollment Strategy to Reach Gen-Z

Guide Your Communication Strategy with Research

Guide Your Communication Strategy with Research

CHLOE 5: The Pivot to Remote Teaching in Spring 2020 and Its Impact

CHLOE 5: The Pivot to Remote Teaching in Spring 2020 and Its Impact

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Snapshot Collection

Snapshot Collection

Transcending the Current Higher Education Journey for Black Students

Fall 2020 Enrollment Scenarios, Part 3: Community Colleges

Eduventures 2020 Higher Education Technology Landscape

Eduventures 2020 Higher Education Technology Landscape

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Planning in the Dark: Presidential Perspectives on Reimagining the Undergraduate Experience for Fall 2020

Transcending the Current Higher Education Journey for Black Students

Fall 2020 Enrollment Scenarios, Part 2: Adult Undergraduates

Transcending the Current Higher Education Journey for Black Students

Reimagining the College Experience in a Pandemic

Transcending the Current Higher Education Journey for Black Students

Fall 2020 Enrollment Scenarios, Part 1: Traditional-Aged Undergraduates

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Effects of COVID-19 on High School Students & College Choice

CHLOE 4: Navigating the Mainstream

CHLOE 4: Navigating the Mainstream

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Navigating the Mainstream: Changing Landscape of Online Education CHLOE 4

Randolph-Macon College: Connecting with Students in a Pandemic

Randolph-Macon College: Enrolling with the Right Mindset

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Top National Benchmarks for Admitted Students (and Why They Matter)

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Examining the Transfer Student Landscape: New Perspectives on Recruitment, Enrollment, and Retention

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Re-Thinking Program Innovation: Lessons from Neglected Trend Data

Cairn University: On a Mission to Serve Better

Cairn University: On a Mission to Serve Better

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

What Can Higher Ed Learn from Library Technology? Comparing & Contrasting Library Management Systems and Enterprise IT

[Infographic] Nine National Benchmarks for Admitted Students

[Infographic] Nine National Benchmarks for Admitted Students

Canisius College: Scoring a Winning Class

Canisius College: Scoring a Winning Class

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Balancing Life, Work, and School: New Data from The 2019 Adult Prospect Survey

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Institutional Identity Matters: The Relationship between Students and Schools

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Outreach Strategies to Engage Gen Z: What Students Want You to Know

Lessons Learned from the Recruitment Season to Take Into Yield

The Battle for Value: Institutional Strategy and National vs. Local Online Markets

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Avoiding Technology Ping-Pong: Finding the Right Place on the Ed Tech Continuum

California Baptist University: Higher Ed with a Higher Purpose

California Baptist University: Higher Ed with a Higher Purpose

Eduventures 2019 Higher Education Technology Landscape

Eduventures 2019 Higher Education Technology Landscape

Remote Realities: CHLOE 5 Survey Results and the Latest Thinking from Online Leaders

Program Innovation: Adapting to Today’s Demands

Lessons Learned from the Recruitment Season to Take Into Yield

CHLOE 3: Behind the Numbers Webinar

Lessons Learned from the Recruitment Season to Take Into Yield

Eduventures 2018 Student Success Ratings Report

CHLOE 3: Behind the Numbers

CHLOE 3: Behind the Numbers

Lessons Learned from the Recruitment Season to Take Into Yield

Eduventures 2019 Higher Education Technology Landscape Webinar

Lessons Learned from the Recruitment Season to Take Into Yield

2019 Online Higher Education Market Update

Lessons Learned from the Recruitment Season to Take Into Yield

Reasons They Enroll: How to Base Your Yield Strategy on Specific Student Types

Transcending the Current Higher Education Journey for Black Students

Eduventures Social Media Report 2019

Findings from the 2018 National Survey of Postsecondary Competency-Based Education (NSPCBE)

Findings from the 2018 National Survey of Postsecondary Competency-Based Education (NSPCBE)

Lessons Learned from the Recruitment Season to Take Into Yield

Digital Channels That Reach Gen Z

Lessons Learned from the Recruitment Season to Take Into Yield

The Changing Landscape of Online Education (CHLOE) 3

Lessons Learned from the Recruitment Season to Take Into Yield

Four Metrics to Measure Now to Ensure Successful Yield

Washington State University: Shaping the Class with ACT® | NRCCUA®

Washington State University: Shaping the Class with ACT® | NRCCUA®

[Infographic] The Changing Landscape of Online Education (CHLOE) 2018: A Deeper Dive

[Infographic] The Changing Landscape of Online Education (CHLOE) 2018: A Deeper Dive

Lessons Learned from the Recruitment Season to Take Into Yield

Enrolling Gen Z: What the Prospective Student Survey Tells Us About Pivoting to Serve the Next Generation

Lessons Learned from the Recruitment Season to Take Into Yield

Introducing the Student Sentiment Survey: 5 New Realities in Recruitment Marketing

University of Houston Weathers the Storm with NRCCUA

University of Houston Weathers the Storm with NRCCUA

Monmouth College and NRCCUA:  Strategic Partnership for the Win

Monmouth College and NRCCUA: Strategic Partnership for the Win

Lessons Learned from the Recruitment Season to Take Into Yield

Reaching, Engaging, and Supporting Transfer Students from Discovery Through Enrollment

Lessons Learned from the Recruitment Season to Take Into Yield

Algorithms, Apps, and Attribution: The 2018 Social Admissions Report

Does Online Higher Education Reduce Inequality

Does Online Higher Education Reduce Inequality

Reach Your Recruiting Goals with Encoura

Reach Your Recruiting Goals with Encoura

Data from Eduventures® Survey of Admitted Students Reveals There’s No Downtime in the Admissions Cycle

Data from Eduventures® Survey of Admitted Students Reveals There’s No Downtime in the Admissions Cycle

Case Study: Guilford College

Case Study: Guilford College

The Changing Landscape of Online Education (CHLOE) 2

The Changing Landscape of Online Education (CHLOE) 2

Eduventures 2018 Higher Education Technology Landscape

Eduventures 2018 Higher Education Technology Landscape

[Infographic] The Changing Landscape of Online Education (CHLOE) 2018: A Deeper Dive

The Changing Landscape of Online Education (CHLOE) 2018: A Deeper Dive

Lessons Learned from the Recruitment Season to Take Into Yield

Driving Grad and Adult Demand with Digital Media

Lessons Learned from the Recruitment Season to Take Into Yield

Data Management Best Practices for Enrollment Managers

Do State Residents Studying Online Enroll In-State or Out-of-State?

Do State Residents Studying Online Enroll In-State or Out-of-State?

Mythbusting Enrollment Marketing Report

Mythbusting Enrollment Marketing Report

The University of New Haven

The University of New Haven

Lessons Learned from the Recruitment Season to Take Into Yield

Program Innovation: Moving from Concept to Action

The Class of 2018: Profile of a Student Seeking a Christian-Based Education

The Class of 2018: Profile of a Student Seeking a Christian-Based Education

IP Tagging vs. Geofencing in Higher Education Marketing

IP Tagging vs. Geofencing in Higher Education Marketing

IP Tagging vs. Geofencing in Higher Education Marketing

What the (Latest) Facebook Algorithm Changes Mean for Your College Admissions Marketing

Case Study: Marist College

Case Study: Marist College

IP Tagging vs. Geofencing in Higher Education Marketing

Five Steps to Opening New Markets

Anderson University: Engaging Students in a Digital World

Anderson University South Carolina

Top 5 Higher Education Enrollment Marketing Questions to Ask Yourself Ahead of #AMAHigherEd

Top 5 Higher Education Enrollment Marketing Questions to Ask Yourself Ahead of #AMAHigherEd

IP Tagging vs. Geofencing in Higher Education Marketing

Common Data Analysis Errors in Enrollment Offices

Building Your Transfer Outreach Action Plan

Building Your Transfer Outreach Action Plan

Find and Engage the Best-Fit Prospective Students

Find and Engage the Best-Fit Prospective Students

High Point University

High Point University

Encoura Data Lab Overview

Encoura Data Lab Overview

Dispelling the Myth of “Big Brother” Admissions

Dispelling the Myth of “Big Brother” Admissions

Deconstructing CBE: Portraits of Institutional Practice

Deconstructing CBE: Portraits of Institutional Practice

The Changing Landscape of Online Education (CHLOE) 2017

The Changing Landscape of Online Education (CHLOE) 2017

Building Your Transfer Outreach Action Plan

Building Your Transfer Outreach Action Plan

Eduventures 2017 Higher Education Technology Landscape

Eduventures 2017 Higher Education Technology Landscape

The Maturation of Mobile and Social: The 2017 Social Admissions Report

The Maturation of Mobile and Social: The 2017 Social Admissions Report

Deconstructing CBE: An Assessment of Institutional Activity, Goals, and Challenges in Higher Education

Deconstructing CBE: An Assessment of Institutional Activity, Goals, and Challenges in Higher Education