Find and Engage the Best-Fit Prospective Students
Evolve your enrollment recruiting strategy through technology, data science, analytics, and research.
Find and Engage the Best-Fit Prospective Students
Membership matters.
Now part of ACT®, NRCCUA® is a membership organization that has, for more than 45 years, been a leading provider of data, research, and programs that enhance college and university recruiting efforts.
Encoura™ Data Lab
Encoura™ Data Lab is a data science and analytics technology platform that provides colleges and universities the information and capabilities required to create the data-enabled enrollment office of the future, today.
Eduventures® Research and Advisory Services
Eduventures’ research library provides industry insights year round, and blends institutional data to guide the latest enrollment and demographic trends and innovations in program planning and business model strategy.
Omnichannel Enrollment Services
Our Omnichannel Enrollment Services ensure that your enrollment campaigns are effective at identifying and engaging ideal prospective students.
Why Encoura Data Lab?
Easy to Use
Enjoy a user experience that is beautiful, simple, and highly intuitive.
Interactive
Unlike a static list, get dynamic information that lets you interact and dig in deeper.
Predictive
Identify your top prospects during search, not after, and enjoy up to eight times greater accuracy.
Data-Driven
Search, engage, and enroll students based on intelligent data and research that guide you along the entire journey.
Flexible
Get CRM-ready, deduplicated data in any format you need.
Comprehensive
Blow through data silos—access data from all sources in one place, including data from the nation’s largest college planning program.
Instant
Search for and find the information you need. Then get it with one click.
Evolutionary
Move past obstacles and uncertainty to become a more strategic organization.
Don’t Miss Your Wake-Up Call
The EdTech Product Conundrum: A Lesson From Oracle
In the higher education product marketplace, vendors fall along a spectrum. At one end is the majority of vendors who focus exclusively on higher education. They believe higher education has unique problems and develop products and features to address these...
read more
Utah Dethrones Georgia: Eduventures 2018 College Football Student Success Ratings
It’s officially crunch time for college football! Players and coaches are buckling down to get the best performances they can as they head into the heart of the season. Teams must brush off early losses or lackluster performance to have a chance at the playoffs. This...
read more
Four Attributes of Successful Recruitment Emails
If you had to name the most effective recruitment tool in the enrollment marketer’s toolkit, what would you say it is? If you said “email,” you’d be correct. According to our Student Sentiment Survey™, which measures the college search behaviors of more than 4,700...
read moreGet a Demo of Encoura Data Lab
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WAKE-UP CALL
The EdTech Product Conundrum: A Lesson From Oracle
In the higher education product marketplace, vendors fall along a spectrum. At one end is the majority of vendors who focus exclusively on higher education. They believe higher education has unique problems and develop products and features to address these...
read moreUtah Dethrones Georgia: Eduventures 2018 College Football Student Success Ratings
It’s officially crunch time for college football! Players and coaches are buckling down to get the best performances they can as they head into the heart of the season. Teams must brush off early losses or lackluster performance to have a chance at the playoffs. This...
read moreMEET ENCOURA
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