NRCCUA is pleased to announce it’s now a part of ACT!
Find and Engage the Best-Fit Prospective Students
Evolve your enrollment recruiting strategy through technology, data science, analytics, and research.
Join Us for a Webinar
The Student Sentiment Survey: 5 New Realities in Recruitment Marketing
Thursday, August 23, 2018 at 2PM EDT/1PM CDT
Membership matters.
Now part of ACT®, NRCCUA® is a membership organization that has, for more than 45 years, been a leading provider of data, research, and programs that enhance college and university recruiting efforts.
Encoura™ Data Lab
Encoura™ Data Lab is a data science and analytics technology platform that provides colleges and universities the information and capabilities required to create the data-enabled enrollment office of the future, today.
Eduventures® Research and Advisory Services
Eduventures’ research library provides industry insights year round, and blends institutional data to guide the latest enrollment and demographic trends and innovations in program planning and business model strategy.
Omnichannel Enrollment Services
Our Omnichannel Enrollment Services ensure that your enrollment campaigns are effective at identifying and engaging ideal prospective students.
Why Encoura Data Lab?
Easy to Use
Enjoy a user experience that is beautiful, simple, and highly intuitive.
Interactive
Unlike a static list, get dynamic information that lets you interact and dig in deeper.
Predictive
Identify your top prospects during search, not after, and enjoy up to eight times greater accuracy.
Data-Driven
Search, engage, and enroll students based on intelligent data and research that guide you along the entire journey.
Flexible
Get CRM-ready, deduplicated data in any format you need.
Comprehensive
Blow through data silos—access data from all sources in one place, including data from the nation’s largest college planning program.
Instant
Search for and find the information you need. Then get it with one click.
Evolutionary
Move past obstacles and uncertainty to become a more strategic organization.
Don’t Miss Your Wake-Up Call
Start Them Young: 4 New Findings on College Search
At most schools, summer melt has come and gone and the admissions office is already working hard to bring in the class for fall 2019. Chances are, it may even be thinking ahead to 2021. But what about 2022? Is marketing to sophomores worth the effort?
read more
The LMS Market: A David and Goliath Tale, or Something More?
A recent flurry of media attention has cast the current state of the learning management system (LMS) market as a “David vs. Goliath” story. In this tale, underdog Canvas (David) seems poised to usurp industry giant Blackboard (Goliath). Indeed, many articles point to...
read more
Fit or Funnel: ACT’s Bet on NRCCUA
A couple of weeks ago it was announced that ACT, the organization best-known for its undergraduate admissions standardized test, acquired NRCCUA, provider of enrollment management solutions and the country’s largest free college planning program. The combination of...
read moreGet a Demo of Encoura Data Lab
Thank you for your interest in Encoura Data Lab.
Your NRCCUA Regional Director will be in touch shortly to schedule a demonstration.
WAKE-UP CALL
Start Them Young: 4 New Findings on College Search
At most schools, summer melt has come and gone and the admissions office is already working hard to bring in the class for fall 2019. Chances are, it may even be thinking ahead to 2021. But what about 2022? Is marketing to sophomores worth the effort?
read moreThe LMS Market: A David and Goliath Tale, or Something More?
A recent flurry of media attention has cast the current state of the learning management system (LMS) market as a “David vs. Goliath” story. In this tale, underdog Canvas (David) seems poised to usurp industry giant Blackboard (Goliath). Indeed, many articles point to...
read more