Find and Engage the Best-Fit Prospective Students
Evolve your enrollment recruiting strategy through technology, data science, analytics, and research.
Membership matters.
NRCCUA® is a membership organization that has, for more than 44 years, been a leading provider of data, research, and programs serving public and private colleges and universities to enhance their marketing and recruiting efforts.
Encoura™ Data Lab
Encoura™ Data Lab is a data science and analytics technology platform that provides colleges and universities the information and capabilities required to create the data-enabled enrollment office of the future, today.
Eduventures® Research and Advisory Services
Eduventures’ research library provides industry insights year round, and blends institutional data to guide the latest enrollment and demographic trends and innovations in program planning and business model strategy.
Omnichannel Enrollment Services
Our Omnichannel Enrollment Services ensure that your enrollment campaigns are effective at identifying and engaging ideal prospective students.
Why Encoura Data Lab?
Easy to Use
Enjoy a user experience that is beautiful, simple, and highly intuitive.
Interactive
Unlike a static list, get dynamic information that lets you interact and dig in deeper.
Predictive
Identify your top prospects during search, not after, and enjoy up to eight times greater accuracy.
Data-Driven
Search, engage, and enroll students based on intelligent data and research that guide you along the entire journey.
Flexible
Get CRM-ready, deduplicated data in any format you need.
Comprehensive
Blow through data silos—access data from all sources in one place, including data from the nation’s largest college planning program.
Instant
Search for and find the information you need. Then get it with one click.
Evolutionary
Move past obstacles and uncertainty to become a more strategic organization.
Don’t Miss Your Wake-Up Call
Is the “Trump Bump” for Legal Education Here to Stay?
If you have loosely followed the legal education market, you’ve likely heard concerning tales of declining enrollments and underemployed or, even worse, unemployed law school graduates with exorbitant debt loads.
read more
How Do Institutions Select Student Success Technologies?
When the topic of student success comes up at higher education conferences, you will nearly always see a room full of engaged attendees nodding their heads in approval. Who wouldn’t? Increasing student success is an important and worthwhile goal for any institution...
read more
Doubling Down on Wholly Online? Consider the Risks
Within an overall higher education market in the midst of enrollment decline, online higher education is growing—with room to spare. Distance education programs in the U.S. now comprise 14% of total student enrollment, and in 2016 76% of domestic, degree granting...
read moreGet a Demo of Encoura Data Lab
Thank you for your interest in Encoura Data Lab.
Your NRCCUA Regional Director will be in touch shortly to schedule a demonstration.
WAKE-UP CALL
Is the “Trump Bump” for Legal Education Here to Stay?
If you have loosely followed the legal education market, you’ve likely heard concerning tales of declining enrollments and underemployed or, even worse, unemployed law school graduates with exorbitant debt loads.
read moreHow Do Institutions Select Student Success Technologies?
When the topic of student success comes up at higher education conferences, you will nearly always see a room full of engaged attendees nodding their heads in approval. Who wouldn’t? Increasing student success is an important and worthwhile goal for any institution...
read more