Find and Engage the Best-Fit Prospective Students

Evolve your enrollment recruiting strategy through technology, data science, analytics, and research.

Find and Engage the Best-Fit Prospective Students

Membership matters.

Now part of ACT®, NRCCUA® is a membership organization that has, for more than 45 years, been a leading provider of data, research, and programs that enhance college and university recruiting efforts.

Member Benefits

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The Changing Landscape of Online Education (CHLOE) 3

Tuesday, December 11, 2018 at 1PM EDT/12PM CDT

Now entering its 3rd year, interest in the content coming from our CHLOE research continues to climb. The focus of the research has moved beyond earlier foundational questions about online learning to explore a limited series of issues that online leaders are addressing.

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Encoura™ Data Lab

Encoura™ Data Lab is a data science and analytics technology platform that provides colleges and universities the information and capabilities required to create the data-enabled enrollment office of the future, today.

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Eduventures® Research and Advisory Services

Eduventures’ research library provides industry insights year round, and blends institutional data to guide the latest enrollment and demographic trends and innovations in program planning and business model strategy.

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Omnichannel Enrollment Services

Our Omnichannel Enrollment Services ensure that your enrollment campaigns are effective at identifying and engaging ideal prospective students.

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Why Encoura Data Lab?

 

Easy to Use

Enjoy a user experience that is beautiful, simple, and highly intuitive.

Interactive

Unlike a static list, get dynamic information that lets you interact and dig in deeper.

Predictive

Identify your top prospects during search, not after, and enjoy up to eight times greater accuracy.

Data-Driven

Search, engage, and enroll students based on intelligent data and research that guide you along the entire journey.

Flexible

Get CRM-ready, deduplicated data in any format you need.

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Comprehensive

Blow through data silos—access data from all sources in one place, including data from the nation’s largest college planning program.

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Instant

Search for and find the information you need. Then get it with one click.

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Evolutionary

Move past obstacles and uncertainty to become a more strategic organization.

Don’t Miss Your Wake-Up Call

 

What We Learned This Year: Eduventures Analysts Reflect on 2018

What We Learned This Year: Eduventures Analysts Reflect on 2018

For this post, we asked five Eduventures analysts to reflect on a simple question: What did you learn this year? As their answers revealed, quite a lot.

For example, we learned more about how much prospective student priorities really shift from application to enrollment (hint: more than you might think). We compared the impact of advertising—and other marketing channels—on both Gen Z (growing) and adults seeking various types of credentials (mixed).

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Get a Demo of Encoura Data Lab

WAKE-UP CALL

What We Learned This Year: Eduventures Analysts Reflect on 2018

For this post, we asked five Eduventures analysts to reflect on a simple question: What did you learn this year? As their answers revealed, quite a lot.

For example, we learned more about how much prospective student priorities really shift from application to enrollment (hint: more than you might think). We compared the impact of advertising—and other marketing channels—on both Gen Z (growing) and adults seeking various types of credentials (mixed).

read more

Grading the Accuracy of our 2018 Higher Ed Predictions

Back in January, I made three higher education predictions for 2018. This Wake-Up Call examines whether this year’s forecasts panned out. My 2018 conjectures were nothing if not ambitious. Throwing precedent and experience out the window, I predicted:

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