Encoura Platform
Empower your institution to achieve enrollment success with industry-leading research, data, and insights at your fingertips.
Learn How the Encoura Combined Data Set Powers Class Planner
Access nearly 8 million student profiles–sourced from Encoura’s college planning program, Encourage®, and ACT®–to search and shape your best classes year over year, connect to parents/guardians, and add student personas to your outreach.
Take Your Team to The Next Level of Planning With Insights Cloud™
Insights Cloud empowers you to take your strategic planning to the next level with market and competitive insights–plus the ability to monitor your funnel, create customized goal trackers, view digital marketing analytics, understand your student search ROI, and receive strategic enrollment consulting–to advance your team’s strategies and implementation.
We Create Success With Our Partners
Why Encoura?
The Encoura Platform equips enrollment, marketing, and academic leaders with the knowledge and tools to confidently lead their teams to make data-driven decisions and execute strategies that achieve their institutional goals.
Encoura is an all-in-one enrollment management platform—connecting the nation’s largest sources of student and family information with machine learning and next level data science.
Encoura’s reporting moves beyond geography and demographics and is fully customizable for your unique needs. Share it with your entire team to maximize benefits for academic, marketing, and enrollment leadership.
Get high-level views or dive deep into data segmentation with over 35 filters that allow you to focus on the students and markets needed to set up your best strategies, as well as quickly and effectively prepare for Board presentations.
The Encoura Platform equips everyone on your team, from admissions counselors to chief enrollment officers, to better understand their markets, students, and competition–giving your team members confidence to own their work.
Work with the most seasoned enrollment professionals in the industry (averaging 20 years of experience in higher education enrollment and marketing offices) to ensure confident onboarding of your team to the Encoura Platform.
Hear From Our Partners
Baylor University: Yielding Students From Freshman Year
Baylor University determined to recruit students earlier in their college search process, strategically leveraging predictive modeling to reach out to freshmen and sophomores. This pivot in strategy paid off as their inquiries soared 23.6%, setting the university up to be in a great funnel position for years to come.
Cal Poly Humboldt: Creating New Pathways to Growth & Success
Cal Poly Humboldt had ambitious goals of solidifying their new brand while growing in out-of-state markets. With a strong grasp on the market and prospective students’ expectations, Cal Poly Humboldt achieved a 55% boost in enrollment over a 3-year period and an 11% lead on the previous year’s benchmark.
Get Started!
Encoura is ready to empower you with the industry’s leading enrollment platform to achieve your institution’s goals. Reach out to us today!