Our story, purpose, mission, and history are important parts of what make us, well, us! Read on and if you like what you see, check out our careers section at the bottom of the page.
The National Research Center for College and University Admissions™ (NRCCUA®), now a part of ACT®, is a membership organization that links colleges and universities to the nation’s largest college and career planning program for students seeking post-secondary guidance. In addition, members can receive exclusive access to Encoura™ Data Lab—an educational data science, analytics, and research platform. Since 1972, ACT | NRCCUA has been a leading provider of data, technology, and programs servicing public and private colleges and universities to enhance their marketing and recruiting efforts.
Over the years, ACT | NRCCUA has continued to evolve its offering to represent the link between students and higher education institutions. As part of that evolution, ACT | NRCCUA acquired Eduventures—the leading research and advisory firm focused exclusively on higher education. We are now able to provide forward-looking and actionable research based on proprietary market data, as well as advisory services that support both strategic and operational decision-making. All Eduventures Research is now available in the Encoura Data Lab platform.
At the heart of the ACT | NRCCUA family is myOptions—a free planning service that offers college and career planning assistance to students, parents, and educators nationwide so they can explore a wide range of post-secondary opportunities. With the recent acquisition of Admittedly, myOptions now includes more mobile-friendly services and features, including a free app that can be found in the Apple iTunes store.
Interested in joining us? Jump to our Careers section.
The National Research Center for College and University Admissions was founded as a
non-profit membership organization comprised of colleges and universities.
NRCCUA conducts the first cooperative college recruitment program,
bringing better targeting and efficiency to the enrollment office.
Don Munce becomes NRCCUA’s second president and hosts the first Burger Boy lunch.
First high school graduating class with over 1 million participating students.
NRCCUA welcomes more than 1000 college and university members.
NRCCUA is the first to make email communication to
student prospects available to college enrollment officers.
NRCCUA acquires the myCollegeOptions.com brand and original matching algorithm from Noel Levitz.
First high school graduating class with over 2 million participating students.
NRCCUA launches the new myCollegeOptions.org, bringing the first comprehensive,
free college planning program to students and families across the US.
myCollegeOptions.org becomes the nation’s largest college planning program with
over 2 million high school students activating their accounts.
2 out of every 3 US high school graduates have registered for myCollegeOptions.org.
NRCCUA, in partnership with the College Options Foundation,
launches the STEM workforce development platform, ShapingOurFuture.org.
NRCCUA partners with Sterling Partners and USA Funds
and announces Patrick Vogt as CEO.
NRCCUA acquires Eduventures Research and Advisory Services.
NRCCUA launches a partnership with Chegg.com to be
the exclusive provider of our digital enrollment services.
NRCCUA acquires Admitted.ly to enhance the mobile
features and functionality for college planning services.
NRCCUA launches Encoura, where informed decisions begin.
NRCCUA becomes a part of ACT.
Our Why (or Purpose)
We encourage and inspire lifelong learning and career success by providing data science and technology, so every student and institution can achieve their goals.
We encourage higher education institutions to make more informed decisions that optimize fit and create the highest probability of success.
Patrick Vogt, CEO
As the CEO of NRCCUA, Patrick Vogt is responsible for setting the overall direction and strategy for the company. He leads the effort to integrate new design, product, and technology platforms to better support students and universities to make more intelligent decisions that will improve overall graduation success rates. Prior to NRCCUA, Patrick served as CEO for both public and private digital media technology companies, and has held senior executive positions at some of the most prestigious brands in the world, including The Weather Channel, Sony, HP, and Dell. Patrick was most recently CEO of HealthiNation, an Emmy Award winning health and wellness digital video company. Prior to HealthiNation, he was president of The Weather Channel’s (TWC) International Division where he led all business outside of the United States and across all product categories including digital, professional, and TV. Patrick received a bachelor of science degree in business from the State University of New York, and holds an MBA from the Hagan School of Business, Iona College.
Brent Ramdin, President
Brent Ramdin brings more than 12 years of higher education industry experience, and was most recently the president of dialogEDU, an e-learning company focused on healthcare education. Brent’s passion for NRCCUA and its mission comes from his first tenure with the organization as its chief product and strategy officer from 2012 to 2013. During his nine years at Campus Management Corporation, as the vice president of product management, Brent was instrumental in the evolution of industry leading student information systems, customer relationship management solutions, portals, and other technologies. He continues to be an advisor to education companies focused on emerging technologies. Brent’s passion for finding efficiencies and improving student and staff experiences will be key to the continued evolution of NRCCUA. He earned his MBA and BS in information systems from Florida Atlantic University.
Kristin Flor, Chief Financial Officer
Kristin Flor joined NRCCUA in March 2017 and is responsible for all finance, accounting, and legal functions. She is a sound business partner with broad experience at both public companies and venture-backed start-ups. Prior to joining NRCCUA, Kristin led the hyper growth of technology companies through organic growth, global expansion, and M&A activity. As a key part of executive management teams, Kristin has been responsible for the companies’ corporate finance functions, and has raised several rounds of capital and secured various debt financing arrangements at Integral Ad Science and PulsePoint, both digital marketing technology companies. She also held positions at Thomson Media, a former subsidiary of the Thomson Corporation, and she began her career in Boston at Arthur Andersen LLP where she served start-up and growth clients in the software and biotech industries. Kristin holds a BS in accounting and a minor in finance from Providence College, and earned her CPA in 2000. She is involved in mentoring programs designed for women seeking leadership positions.
Dennis Syracuse, Chief Operating Officer/Chief Client Officer
Dennis Syracuse joined the NRCCUA team in 2016. He is a results-oriented senior-level executive with a multichannel background, including B2C, B2B digital marketing, global retail, and e-commerce and marketing technology solutions. His passionate leadership, coupled with his experience in developing customer service programs through team building and talent development, steers an organization to develop effective service, operations, and P&L management. He has a history of developing results-driven, proven high-performing cultures especially in new concept and scaling businesses. He brings a broad marketing experience in strategy development and senior-level decision-making. Dennis is a vital component to the success of NRCCUA and the new data platform Encoura™ Data Lab.
Dennis came to us from Madison Logic, the global leader in account-based marketing, where he was the chief marketing officer. Prior to Madison Logic, Dennis was at Datran Media as the chief marketing officer and president, media services and Sony before that as the senior vice president/GM direct retail including online and physical operations.
Todd Boullion, Chief Marketing Officer
Todd Boullion is a well-rounded leader and innovator with proven performance in many distinct business disciplines: marketing, operations, sales, communications, finance, technology, and analytics. He has more than 20 years of experience in the high-tech industry and in the education arena at companies such as Dell, PulsePoint, and PostUp. Todd has created and executed extensive B2B business and marketing plans to launch products, expand market share, enter new regions, and deliver record financial performance. Prior to joining NRCCUA, he managed the multimillion-dollar P&L for SaaS company UnsubCentral. At NRCCUA, Todd is responsible for branding, product marketing, research, PR, and marketing communications.
Todd graduated magna cum laude from Texas Christian University and currently sits on the TCU Neeley School of Business Alumni Executive Board. Outside of work, Todd serves as a board member and treasurer for Hand to Hold nonprofit.
Ron Cox, Chief Technology Officer
Ron Cox is responsible for leading all aspects of ACT | NRCCUA’s product engineering, bringing over 25 years of experience performing in a variety of roles in many different industries. He brings to the ACT | NRCCUA team a rare mix of technical, managerial, creative, and entrepreneurial skills and experience. His technical expertise includes machine learning, IoT, big data, mobile, web, desktop, and distributed systems. Prior to joining ACT | NRCCUA Ron has worked in a number of industries, including mobile payments, green energy, weather data, finance, insurance, and consulting.
Ron received his M.S. in Computer Information Systems from the Florida Institute of Technology, a B.S. in Management Information Systems from the University of South Florida, and a B.A.S in Electronics Management from Troy University.
Our Board of Advisors
Arlene Cash - Vice President for Enrollment Management, Frostburg State
Chair for the Board of Advisors at ACT | NRCCUA, Arlene Cash is the Vice President for Enrollment Management at Frostburg State University. She was previously the Vice President for Enrollment Management at Guilford College in North Carolina.
Bringing together Admissions, Financial Aid, the Office of the Registrar, Programs Advancing Student Success, the Center for Academic Advising and Retention and TRIO programs, Cash brings a student success focus to Frostburg’s enrollment initiatives with a strong record of student engagement.
Besides her work at Guilford College, Cash has been the chief enrollment management officer at Spelman College (Atlanta, Ga.), the University of Arkansas (Fayetteville, Ark.) and the University of the Pacific (Stockton, Calif.). She holds a bachelor’s degree from Keuka College, a master’s from Kent State University, and she is pursuing a doctorate in higher education management through the University of Georgia. She is the first in her family to graduate from college, but her parents followed in her footsteps, both earning bachelor’s degrees after she did; her mother proceeded to earn a master’s from Harvard as well.
Stan Elliott - Director, Missouri Innovation Campus
Stan Elliott is the Director of the Missouri Innovation Campus for the University of Central Missouri. He received his BS, BSE and MA degrees from Truman State University and his Educational Specialist degree from University of Missouri – Kansas City. Previously he worked for the Lee’s Summit School District for 33 years as a high school teacher, assistant principal, principal, and spent the last 7 years as assistant superintendent for secondary instruction. Stan has consulted and presented nationally on school improvement initiatives and on the International Baccalaureate program.
Matthew Ellis - Executive Director, Academic Services and Enrollment Management, University of Nebraska-Lincoln
A Nebraska native and Husker alumnus, Matthew Ellis recently joined the University of Nebraska – Lincoln’s Academic Services and Enrollment Management leadership team as the new executive director. Ellis leads the offices of Admissions, New Student Enrollment, Marketing and Communications, and Recruitment Technology.
Ellis roots are in western Nebraska including the areas of Broken Bow, McCook and Scottsbluff. He graduated from Scottsbluff Senior High School in 2000, then from Nebraska in 2004 with a Bachelor of Arts in political science. He also earned a Master of Business Administration from Rockhurst University.
Ellis brings a wealth of enrollment management and admissions knowledge to the university. He began his admissions career at Nebraska as the assistant director for special events. He also worked at William Jewell College and Arizona State University. During his tenure as executive director of admissions at ASU, he helped the Sun Devils surpass 10,000 freshmen for the first time in campus history.
Ellis previously served as the associate provost for enrollment services for Rockhurst University in Kansas City, Missouri. He worked as the chief enrollment officer, overseeing graduate and undergraduate admissions, university marketing, enrollment technology and operations, financial aid and scholarship services, and the university registrar.
Dr. Joy Gates Black - President, Delaware County Community College
Dr. L. Joy Gates Black was selected unanimously by Delaware County Community College’s Board of Trustees in 2017 to be the fourth president of the College since its founding. She is the first woman and the first African American to head the College.
A well-respected higher education administrator with decades of experience at both community colleges and four-year institutions, Dr. Gates Black was chosen after an extensive national search to lead the College, which serves 23,000 credit and non-credit students annually, online and at its eight campuses in Delaware and Chester Counties.
Prior to becoming president of Delaware County Community College, Dr. Gates Black served as vice chancellor at Tarrant County College District (TCC), a comprehensive, community college in Fort Worth, Texas that serves more than 100,000 credit and non-credit students at multiple campuses. She joined TCC in 2010 as vice chancellor for Student Success, during which time she also served as interim president of Tarrant’s South Campus.
Dr. Gates Black holds a graduate studies certificate and a Master’s Degree in Education from Cambridge College, a Doctorate of Education in Organizational Leadership from Pepperdine University. She also has pursued doctoral studies in Human and Organizational Development from Fielding University in Santa Barbara, California.
A U.S. Air Force veteran and a native of Dayton, Texas, Dr. Gates Black is married to Dillet Black. They have four adult children and five grandchildren.
Sean Kaylor - Vice President for Enrollment, Marketing, and Communication, Marist College
Following his graduation from Marist College in 1990, Sean began his career in The Office of Admission as an Assistant Director and worked his way up to Vice President for Admissions and Enrollment Planning by 1998. He now serves as Vice President of Enrollment, Marketing and Communications. In this role he oversees Undergraduate and Graduate Admission, Enrollment Services, Student Financial Services and College Marketing and Communications for both the main campus in Poughkeepsie, New York and the Marist campus in Florence, Italy.
Sean has presented and moderated at regional and national conferences on all topics related to enrollment management. He is a past president of the New York State Association for College Admission Counseling (NYSACAC) and currently serves on the Board of Directors for the National Research Center for College and University Admissions (NRCCUA), Sprout Creek Farm in Dutchess County, New York and Saint Bernard School in Southeastern Connecticut. Sean lives in Poughkeepsie, New York with his wife Paula and two daughters, Katie and Samantha.
Suzanne Petrusch - Vice President of Enrollment and Marketing, Presbyterian College
Suzanne Petrusch is the Vice President of Enrollment and Marketing at Presbyterian College, a position she has held since 2016. Previously, she served as the Vice President for Enrollment Management at St. Mary’s University in San Antonio, where she oversaw the Offices of Admission, including Graduate & Adult Enrollment Services; Financial Assistance; Enrollment Marketing; and Student Retention. She focused on organizational change, professional development, data-driven enrollment strategies, marketing and communication, and the strategic use of financial aid in order to achieve transformation. Among markers of the division’s success, Suzanne notes the 28 percent increase in the size of the first-year class, the first enactment of a deposit wait list, and improvements in the persistence of first-generation students. Further, the University realized a gain of 18.2% in the four-year graduation rate within 10 years.
Suzanne’s move to San Antonio followed 15 years of progressive responsibility at the University of Dayton where she served as the Assistant Vice President for Enrollment Management. Among her favorite responsibilities at UD, she counts successfully coordinating and implementing the marketing and communications plans for the enrollment management division, integrating media and new technologies, and being charged with re-engineering the University’s graduate student marketing and admission operations.
She holds a Bachelor of Science in business administration from Trinity University and a Master of Science in education from the University of Dayton and currently is a doctoral student in educational leadership at The University of Texas at San Antonio.
Amy Takayama-Perez - Executive Director & Dean of Admissions, George Mason University
As the Dean of Admissions, Amy Takayama-Perez is responsible for the overall management and execution of George Mason University’s recruitment strategy.
Amy also serves as the Executive Director of the Washington Scholars Program, home to the Washington Youth Summit on the Environment and the Washington Journalism and Media Conference. She has an affinity for working with students and families in higher education. Before her involvement in the Washington Scholars Program, she was the Guidance Specialist for Loudoun County Public Schools and served as the Director for a county wide college access program.
Previously, she has worked in the Office of Admissions as the Director of Undergraduate Recruitment. She has worked with countless students and families on the application and college search process and is very active in regional and national college counseling associations.
A native New Englander, Ms. Takayama-Perez holds a Bachelor of Arts degree in Sociology and a Masters of Education from George Mason University, and serves on the GMU Alumni Association Board of Directors.
Why we start with why …
We believe that no student should miss a higher education or career opportunity because they lacked the resources or proper guidance to identify and achieve it. But without help, this unfortunate situation happens every day. At ACT | NRCCUA, our mission is to encourage and inspire lifelong learning and career success by providing data science and technology so every student and college can achieve their goals. With the right knowledge and information, students can find the right school, right major, and right career to achieve success.
Additional benefits and perks
- Paid holidays
- Generous PTO policy
- Generous benefits: medical, dental, vision, life and disability insurance, HSA, FSA, tuition reimbursement, and 401(k)
- Casual dress
- Collaborative and energetic work environment with other motivated, career-driven professionals in Austin, Texas; Lee’s Summit, Missouri; and Boston, Massachusetts