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With transfer enrollment declining faster than non-transfer enrollment (according to the National Student Clearinghouse), how can colleges and universities reverse the trend? This National Transfer Student Week, higher education institutions and partners across the country are shining a light on transfer student struggles and successes to better support this key population.
Watch and learn as we highlight key trends observed in Eduventures’ Transfer Student Research™ to help you understand the shifts in transfer students’ paths and their expectations for the transfer experience.
Together with practitioner insights from Encoura’s digital team, we’ll equip you with the knowledge to:
- Attract the attention of transfer students in a competitive market
- Boost transfer students’ engagement with your marketing
- Effectively support transfer students through the entire recruitment process
Related Resource: Why Timing and Message Matter in Your Transfer Recruitment
Featured Speakers
Johanna Trovato
Eduventures Principal Analyst
Johanna serves as a strategic thought partner for higher education leaders across the student lifecycle. She is passionate about client-facing work and utilizing her quantitative and qualitative skillset to meet her clients’ needs. Originally from Germany, she graduated from Justus Liebig University in Giessen with a Diplom degree (equivalent of an M.S.) in Social Sciences before she relocated to the United States.
Reva Levin Woodham
Director of Digital Strategy
Reva has researched, implemented, and monitored hundreds of digital campaigns for higher ed and consumer brands. She has worked for some of the early pioneers in digital marketing: AOL, Yahoo!, and Monster before rejoining her Yahoo! colleagues at Chegg. Encoura acquired the Enrollment Services Division of Chegg in January 2017.