Recruit Graduate & Adult Learners
Gain essential insights on the changing motivations and preferences of adult student prospects to ensure your outreach and programs address their top priorities.
Understand the Goals and Needs of Today’s Graduate & Adult Learners to Drive Enrollment
Explore the attitudes and preferences of prospective adult learners to make effective recruitment, enrollment, and support services decisions for this growing and increasingly diverse student population.
Action Plan: How to Reach Graduate & Adult Learners
Dive into this action plan to learn more about today’s graduate and adult learner market, including shifts in modality, fields of study, and more. We’ve also highlighted the Eduventures® Adult Learner Mindsets™, which can help your institution better understand and market to this audience. Additional chapters focus on digital marketing strategies to keep graduate and adult learners engaged during both the inquiry and application processes.
Get Started!
Encoura is ready to empower you with forward-thinking and actionable research to achieve your institution’s graduate & adult learner goals. Reach out to us today!