Strengthen Your Graduate Programs With the Eduventures® Master’s Market Update
Gain important insights on the master’s market, including trends, demographics, and consumer preferences, to drive your program strategy.
Master's Market Update Insights
During the last decade, graduate enrollment grew by 11% – a striking performance when compared to the undergraduate market during the same time (-12%). But recent reports suggest the tide may be changing for the graduate market, and specifically the master’s market.
The Eduventures Master’s Market Update visualizes important research–like these enrollment trends and projections–to empower colleges and universities with market knowledge needed to inform their graduate programmatic strategies.
Eduventures’ annual Master’s Market Updates lay out the critical pieces needed to understand where the market has been and where it is going. These include:
- a current overview of the master’s market.
- current enrollment trends in the graduate market, including the number of students pursuing master’s degrees and a number of current market challenges.
- projections for the master’s market over the next decade, considering factors such as demographics, the economy, and consumer preference trends.
The next decade is not likely to look like the last when it comes to master’s market performance. With this in mind, the report presents specific, actionable considerations for schools as they plan for the decade ahead.
WEBINAR ON DEMAND
May the Master's Enrollment Force Be With You
In this recent webinar, Eduventures Senior Analyst Clint Raine equipped institutions with findings from the latest Eduventures Master’s Market Update and successful master’s program innovation strategies. He discussed current forces affecting the graduate market, predictions for master’s enrollment over the next decade, and ideas for where to focus in the future. You will gain a deeper understanding of the master’s market and actionable insights on how to shape your programs and recruiting efforts for the upcoming year to best serve today’s master’s students.
Download the Master's Market Update Infographic
Eduventures partners can access the full report in their Encoura Platform Research Library. If you are not yet a partner, click to download the most recent infographic.