Why don’t we consider the parent on equal footing as a buyer? How can we do better?

Why don’t we consider the parent on equal footing as a buyer? How can we do better?
Beyond the loss of social connections and extracurriculars, recent data also estimates academic learning losses. Given these challenges, should we expect them to transition into college life just as students have in the past? Probably not.
Beyond the loss of social connections and extracurriculars, recent data also estimates academic learning losses. Given these challenges, should we expect them to transition into college life just as students have in the past? Probably not.
Beyond the loss of social connections and extracurriculars, recent data also estimates academic learning losses. Given these challenges, should we expect them to transition into college life just as students have in the past? Probably not.
Beyond the loss of social connections and extracurriculars, recent data also estimates academic learning losses. Given these challenges, should we expect them to transition into college life just as students have in the past? Probably not.
When it comes to college choice, students rarely go it alone. Behind almost every stressed-out high school student is a parent-student relationship hoping to make dreams come true. New Eduventures data shows that almost half of families (46%) begin the dreaming, exploration, and worrying as soon as high school begins. And for nearly another quarter (22%), this process begins as early as middle school.