Stronger Enrollment
Starts Here
Encoura provides custom technology solutions that combine Eduventures research, data science, strategic enrollment services, and multichannel marketing to serve over 2,000 higher ed institutions.
Stronger Enrollment
Starts Here
Encoura provides custom technology solutions that combine Eduventures research, data science, strategic enrollment services, and multichannel marketing to serve over 2,000 higher ed institutions.
We empower over 2,000 institutions with solutions for every stage of the funnel
Where Your Informed Decisions Begin
When students and colleges are the best fit for each other, everyone wins. To make that a reality, more than 2,000 educational institutions partner with Encoura to leverage expert technologies & services that transform enrollment.
Colleges and universities using the Encoura Platform and consulting services better understand their markets, students, and competition — while meaningfully engaging students and families — to achieve their goals year over year.
Understand Your Market
Unlock Strategic Insights into Your Brand, Competition, and Programs
Use proprietary research and actionable insights to uncover where your brand stands in the market, what students think, and how to position your institution for long-term success.
Search & Shape Your Class
Identify Students With the Highest Likelihood to Enroll
Leave the guesswork behind and start building a new search strategy with purpose.
Engage Your Students & Families
Create Meaningful Connections That Move Students and Families To Act
With personalized, timely engagement, we help you build trust with the entire family — deepening their interest, easing uncertainty, and guiding them toward choosing your institution with confidence.
Optimize Your Funnel
Drive Results with Advanced AI and Strategic Human Insights
Lead your enrollment and marketing teams with confidence by collaborating with your Encoura success team to refine your strategies, stay agile, and achieve your institutional goals.
Enrollment Management Strategy Quick Links
Marketing Strategy Quick Links
Academic Program Strategy Quick Links
Latest Resources
Wake-Up Call
Higher Ed's Premier Research Blog
Encoura provides custom solutions aligned to your unique challenges and goals, delivered by enrollment & marketing experts.
Together, Our Partners Achieve More
George Mason University: Student Connections That Achieve Record Enrollment
By implementing data-backed search and marketing strategies, George Mason University boosted out-of-state applications by 19%, enrolled its most diverse class, and achieved record enrollment.
Tarleton State University: Engaging New Markets to Achieve Enrollment Goals
Through strategic market research and digital engagement, Tarleton State University grew specific student populations and achieved a 3-year freshman enrollment increase of 40%.
Wagner College: Overcoming Higher Ed’s Climate to Exceed Enrollment Goals
Although this past recruitment cycle brought new obstacles to colleges across the country, Wagner College’s commitment to understanding its students and making data-informed decisions resulted in it exceeding its enrollment goal by 12%.
Have questions? Want to learn more?
Let's chat! Our team is happy to answer questions and talk about which solutions are a match for your institution as we get to know your unique needs.