Parents/guardians play a pivotal role in shaping their students' college searches and decisions. Join us for an in-depth look at the latest research on how families influence the enrollment journey and what parents/guardians really want from colleges during the search process.
In this webinar, we’ll share fresh data on parents'/guardians' behaviors, concerns, and communication preferences. You’ll gain insight into how to better support families, from first contact to final decision. We’ll also share one institution's strategic use of an effective parent engagement platform designed to help institutions build meaningful, timely connections with prospective students' families.
Whether you're rethinking your parent/guardian outreach or just starting to develop a strategy, this session will equip you with the tools and knowledge to make parent/guardian engagement a key part of your recruitment success.