PROSPECT-TO-ENROLL PREDICTIVE MODEL

Search Smarter With Smart+®

Smart+ from Encoura is the only predictive model that assigns a score to millions of students nationwide to determine their likelihood to enroll—all before you purchase your search list.

Maximize Your Search ROI With the Smart+ Predictive Model

Proprietary Machine Learning

  • Unlike other models that rely on statistical regression methods, Smart+ leverages modern data science techniques that are proven to be much more accurate.

Most Inclusive & Diverse Data Set Nationwide

  • Powered by your past enrollment records, industry data, and insights from the ACT and Encoura college planning programs.

Access Over 10,000 Data Points

  • Access to over 10,000 points per student for an in-depth analysis of common characteristics that would flag a particular student as more likely to enroll.


encoura quote image
The Smart+® predictive model and Enrollment Lens® allow us to create real strategies and truly connect with our community, rather than try to make educated guesses from general population characteristics of different markets."
Director of Admissions, Southern Connecticut State
Director of Admissions, Southern Connecticut State logo
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Encoura is ready to empower you with Smart+ to achieve your institution’s enrollment goals. Reach out to us today!