Highlight Your Institution’s Vision to Inspire Giving
People give to causes that excite them and values they can stand behind. Share your leadership’s vision for how the funds you raise will be spent in order to motivate your alumni and community members to donate.
Our Best-Practice Solutions to Inspire Giving
Custom Audience Targeting
Invite individuals to be part of the solution–whether that’s a new building, scholarships, or something else–by reminding them of the difference they can make, even while they’re scrolling through their favorite apps.
Reach Alumni Who Have Grown Distant
Reconnect with your alumni through college fundraising digital marketing whose messaging reignites their school pride. Help them see how their gift can help them leave a lasting mark on your institution.
Our Best-Practice Solutions to Keep Alumni Proud
Create short videos that interweave the campus history your alumni remember with new goals of your institution to help them see how they are an important part of your past and can also be a crucial part of your campus’ future.
Assure People That
Every Gift Counts
When only large alumni gifts make news headlines, some individuals may think smaller gifts are unnecessary or don’t matter to an alumni fundraising campaign. Challenge these assumptions by delivering digital marketing that assures them that any gift can make a difference.
Our Best-Practice Solutions to Encourage Gifts of Any Size
Highlight examples of how past gifts of various sizes have changed lives on your campus. Encourage viewers that they too can be part of changing the future of your students, faculty, staff, or community.
Encoura Digital Solutions would love to connect with you to get started on your best college or university fundraising strategic plan. Reach out to us today!