Resources & Timely Insight on COVID-19
Our Commitment to You
We understand the incredible challenges that COVID-19 has caused for each of you, your institutions, and most importantly, your students. We recognize the immediate impact the industry is already facing, and we understand the potential long-term consequences to come. We are committed to being a trusted resource for all of our members and providing institutions with timely insight to better support your evolving needs.
Public Health Resources
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Insight from Eduventures Research
In addition to our weekly Wake Up Call, we are committed to delivering timely and relevant answers to real-world questions that institutions are now facing in light of COVID-19. These Snapshots will cover a broad range of questions that our team has received over the last several weeks. You’ll find concise and pragmatic advice around traditional student demand, program innovation, and adult learner demand.
Sizing Up Three Pandemic-Proof Programs
by Johanna Trovato, Eduventures Senior Analyst at Encoura | Apr 28, 2020
The year 2020 has shown just how quickly booming industries can become “non-essential.” Within a few weeks, the U.S. has reached unemployment levels not seen in decades. If the Great Recession is any indicator for what might happen to student interest in specific academic fields following this crisis, we should expect to see an even greater degree of pragmatism and focus on return-on-investment (ROI).
Three Ways COVID-19 May Impact Adult Learners
by Apr 21, 2020
|With few exceptions, U.S. postsecondary institutions have responded to the COVID-19 pandemic quickly and decisively. Schools have focused on remote learning logistics, campus evacuations, and virtual commencements. The traditional first-time full-time student, resident on campus, has been particularly impacted. But what about adult learners?
Investment in Health Programs
by Johanna Trovato, Eduventures Senior Analyst at Encoura | Apr 20, 2020
Q: Given the international spotlight on physicians and nurses who are holding the frontline on COVID-19, should we be aggressively investing in new health programs?
Looking Beyond Remote Instruction: Three Technology Principles to Consider
by Apr 14, 2020
|As COVID-19 school closures continue, it’s anyone’s guess how long they will last. Unfortunately, returning to the classroom this academic year looks uncertain and many are now looking to the fall. Will schools also require social distancing and remote instruction measures then? It makes sense to prepare.
Is Extending the May 1st Deadline Too Risky?
by Kim Reid, Eduventures Principal Analyst at Encoura | Mar 31, 2020
Q. We are debating about whether or not to extend the May 1 deadline. We are considering being flexible with the date, but not necessarily promote it. Do you think that plan is too risky?
Seven Ways to Impact Yield Virtually
by Apr 7, 2020
|Every year at this time, high school students make their pilgrimage to college campuses to cement their college choice. This annual ritual has come to an abrupt standstill in the age of COVID-19. In response, colleges have moved swiftly to make virtual campus visits the centerpieces of new digital yield strategies for admitted students. Many are building out significant additional supporting content as we speak.
Changing Online Strategy
by Apr 20, 2020
|Q. Now that all our classes have moved online and everyone is concerned about shoring up future enrollment, there is intense interest in putting nearly all courses and programs online. Business deans are particularly keen. Our online division has always prided itself on picking the right programs for online development, not just responding to random enthusiasm. During this unprecedented time, should we change our strategy?
Generation Distance: Will Traditional Students Embrace Online Learning?
by Johanna Trovato, Eduventures Senior Analyst at Encoura | Mar 31, 2020
This week’s Wake-Up Call, if and when you have time to read it, reflects on how ready high school students are to embrace online learning. Online learning, historically a domain of adult learners and graduate education, is suddenly ubiquitous across all corners of higher education. There has been much discussion on whether institutions are ready for the changes imposed by social distancing. But what about students?
The Right Approach for Yield
by Apr 20, 2020
|Q: Now that we are in the midst of yield season, what tone should we be taking in our communications right now? We’ve gotten advice to proceed with a business-as-usual approach, but is this really the right approach?
CHLOE 4: Reflections on Online Learning in a Time of Crisis
by Richard Garrett, Eduventures Chief Research Officer at Encoura | Mar 24, 2020
As COVID-19 casts aside certainties of campus and classroom across American higher education, the title of the latest Changing Landscape of Online Learning (CHLOE) report, CHLOE 4: Navigating the Mainstream, available for download today but written pre-crisis, seems both prescient and a giant understatement.
Should Prices Decrease to Increase Enrollment?
by Richard Garrett, Eduventures Chief Research Officer at Encoura | Apr 13, 2020
Q. Our institution doesn’t differentiate between online and on-campus pricing. Should we be lowering prices across-the-board to get students to continue to enroll?
The Virtual Approach to Financial Aid
by Kim Reid, Eduventures Principal Analyst at Encoura | Apr 20, 2020
Q. What should our virtual approach to financial aid look like since we can no longer host events or meetings in person?
Webinars
Upcoming and recorded information from Eduventures Research
[Webinar on Demand] Effects of COVID-19 on High School Students & College Choice
College-bound high school students across the country are experiencing unprecedented disruption to their senior year of high school. They are feeling disconnected from friends, social events, and the norm of going to high school every day. They’ve lost the important rituals of senior year. One of these central rites of passage, their choice of and transition to college, has been thrown into turmoil.
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This webinar, based on an Eduventures survey with more than 5,200 responses nationally, will discuss the impact that COVID-19 is having on their current high school experience and their ongoing college choice. Our analysis will frame the conversation of how colleges can move forward in helping students make sense of college choice in an uncertain time. We will explore key segments such as first-generation and low-income students and students in hard hit regions of the country.
Finally, we seek the insights of the higher education community as we analyze the data further and look forward to the in-depth Admitted Student Research™ we are preparing in the coming months.