Case Study: Marist College

Leveraging Data Science, Analytics, and Research to Make More Informed Decisions

Challenge

• Make program innovation decisions easier
• Leverage more and better data throughout enrollment funnel process

Solution

• Encoura™ Data Lab
• Eduventures Research® from NRCCUA®

Benefits

• Made recruiting roles more efficient and effective
• Defined a number of new programs using Eduventures for market research
• Sunsetted programs that were not performing well