Case Study

Marist College

Leveraging Data Science, Analytics, and Research to Make More Informed Decisions


  • Make program innovation decisions easier
  • Leverage more and better data throughout enrollment funnel process


  • Encoura® Data Lab
  • Eduventures® Research from ACT® | NRCCUA®


  • Made recruiting roles more efficient and effective
  • Defined a number of new programs using Eduventures for market research
  • Sunsetted programs that were not performing well