Case Study
Canisius College
Scoring a Winning Class
Challenge
- Create brand recognition in new geographic markets
- Make better-informed decisions using quantitative metrics
- Surpass recruitment numbers from past years to hit goals
Solution
- Encoura® Data Lab
- Smart+™ Predictive Model
Benefits
- Valuable part of innovative strategy that led to Canisius surpassing its recruitment goals
- A predictive model that highlights students most likely to enroll
- Easy-to-use enrollment platform with quality student data
- Informed enrollment partner committed to Canisius’ success