[Webinar On Demand] The Battle for Value: Institutional Strategy and National vs. Local Online Markets

Most colleges and universities are defined by a physical campus in a fixed location, while online learning knows no geographical bounds. Now that fully online enrollments account for about 15% of all undergraduates, and more than 30% of graduate students, the relationship between school location and student location is changing.

A few schools have used online to become national players with large numbers of students in every state, while most institutions have a predominantly local online student body. But does the future favor national or local online markets? Which strategy—local, national, or both—is in the best interests of different types of schools and different types of students, and should policymakers and taxpayers care? The answers will either reinforce institutional locations and identities as we know them, or advance a completely different relationship between institution, student, and place.

In this webinar, we will review new Eduventures analysis of online higher education market dynamics, and the emerging terms of engagement in the battle for value.

Related: Eduventures® Research and Advisory Services.

Presenters

Richard Garrett is the Eduventures Chief Research Officer at ACT | NRCCUA. He has 20 years experience in higher education research, consulting and policy. He combines his work at Eduventures with leading the Observatory on Borderless Higher Education, a think tank focused on global developments in online learning, internationalization and commercial activity and partnerships. The Observatory is part of i-graduate, the UK higher education research and consulting firm. Prior to Eduventures, Richard was North America Director for i-graduate, working with clients of the International Student Barometer, the world’s largest survey of the international student experience. From 2005-2013, Richard led Eduventures online higher education practice. Richard has also worked as a researcher in the School of Education at the University of Surrey in the UK and as a policy analyst at the UK Quality Assurance Agency for Higher Education. He has a Bachelor’s and Master’s degree from King’s College London and a Postgraduate Certificate in Education from the University of Cambridge.

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