The most difficult aspect of yield is differentiating your institution at the finish line, especially among out-of-state students. These students overwhelmingly tell us that the quality of core academics, like the availability of their majors of interest, drives their...
Kim Reid
About Kim
Post Archive
College Not Included: Mindsets of Those Who Choose a Different Path
As higher education practitioners, we often focus on the 62% of high school students who attend college right out of high school.
The College Affordability Gap: Insights and Impact on Families
Eduventures’ research shows that 99% of all parents and guardians have a preference for the cost of their students’ college choice. It’s a consideration at every income level, not just among lower income families.
Oh, the Places They Will Go! How to Build an Out-of-State Recruitment Strategy
Increasingly, institutions looking to boost undergraduate enrollment are racing to recruit in out-of-state markets.
What International Students Want
After trying times, international students are once again on the minds of recruiters. With the COVID enrollment dip levelling off, institutions are itching to gain their fair share.
Six Tips for Motivating Inquiries Who Are on the Bubble
Which students are in love with your school? And which students are merely in like with your school? These are two basic questions that every institution should be asking about its inquiry pool. This understanding is necessary to develop effective top-of-the-funnel...